Welcome to KFT Brands!

Hi, we’re Brittany & Chelsea - two best friends, teammates, and now co-owners of KFT Brands!!


What started as a love for fitness, community, and style has grown into something so much bigger: becoming a part of a brand built to move with you through every part of life. As moms, athletes, and women who know how hard it can be to find clothes that feel good and look good, we wanted to be a part of something different.

Our mission is simple: design apparel that makes you feel confident, comfortable, and strong - no matter your shape, size, or stage of life. We’re so excited to continue growing this brand and building a community around it. From the gym to school pick-up, coffee runs to competitions, we want you to feel like the best version of yourself!This is just the beginning, and we’d love to hear from you along the way - whether it’s feedback on styles, colors you’d love to see, or just to say hi! 

Thanks for being here and for being a part of the KFT family!

  • IMG_6351.JPG__PID:9d7352ba-7d93-4539-bb6a-6901a78323c8
  • IMG_4556 2.HEIC__PID:52ba7d93-4539-4b6a-a901-a78323c85cb2